BRIGHT START HQ
Bright Start Development is a multipurpose complex which consist of Bright Start and H&H Offices and residential apartments. The project is sited at the Satwa mixed use redevelopment zone, behind Sheikh Zayed Road business central. The design concept is initiated from the Arabian tradition courtyard house and fort design ideas. A programmatic solid mass podium is looping along the setback as a continuous ribbon and generate a large and open landscaped internal courtyard.
The residential tower is positioned as a linear mass across the ribbon podium between the internal courtyards above ground. This allows the courtyard continuously running below the tower and create a more extensive open spaces and permeability between different programs and function within the plot. The courtyard also provides an opportunity to create an event platform for potential commercial and retail activities.